Richard Hamilton began his studies in painting at the Royal Academy of Arts in 1938. In 1952, he founded the Independent Group together with Eduardo Paolozzi and Lawrence Alloway. They held their meetings at the Institute of Contemporary Art in London; their main objective was the study of popular depiction. For a brief period Hamilton taught and thereby directly influenced the “second generation” of pop artists (Robyn Denny, Peter Blake, Roger Coleman). In 1956 Hamilton participated in the exhibition This is Tomorrow, which was organized at the Whitechapel Gallery in London. It was for this occasion that he made Just What is it That Makes Today’s Homes So Different, So Appealing?, one of his best known collages and one of the earliest examples of pop art (it was used as the cover of the exhibition catalogue). In this work Hamilton inserted elements of everyday life which were simultaneously economic status symbols. Following his trip to New York in 1963, he began placing photographs in his paintings. For his work entitled Landscape, which was made in 1965, he used a black-and-white landscape which he altered by colouring some of the elements and erasing others, resulting in a poster-like image. In the 1980s, he began examining the possibilities offered by digital technologies, as well as their effects on perception. In 1994, the Tate Gallery organized a retrospective exhibition of his work, and in 2003 a similarly retrospective exhibition was held by the Ludwig Museum in Cologne.
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In 1955, Hamilton conceived the exhibitionMan, Machine and Motion. He collected around two hundred photographs and reproductions of drawings showing vehicles and equipment that ‘extend the powers of the human body’, enabling aquatic, terrestrial, aerial and interplanetary movement. These items were arranged in a modular steel grid with clips of Hamilton’s design on horizontal and vertical planes so that a viewer could walk through and see images below and above them. The exhibition was held first at the Hatton Gallery in Newcastle and then at the Institute of Contemporary Arts, London.
Some art historians contend that pop art began with Hamilton’s collage Just What is it That Makes Today’s Homes So Different, So Appealing? (because of the inscription POP on a tennis racket in the picture).
Hamilton designed the cover of the Beatles’ record “The Beatles”, also referred to as the White Album because with the exception of the band’s name the entire cover is white. The “white album” came on the market a year after Peter Blake’s cover known as Pepper’s Lonely Hearts Club Band, a curio of pop art.

Ron Herron, Walking City, 1965
In the 1960s, the critic of capitalism and the modern world manifested itself in grande scale utopies, which played a vital role in architecture, as well.
The group Archigram (from the words Architecture and Telegram) was established in London in 1961, along with the magazine under the same name, popularising their futuristic designs and visions. The avant-garde architect group was represented by Warren Chalk, Peter Cook, Dennis Crompton, David Greene, Ron Herron and Michael Webb.
They dreamt of a more humane architecture, emphasising stustainable arhictecture, instead of developments that ruined the environment. Their highest ideal was the kind of architecture that didn’t effect nature in any way.
At the same time, Archigram broke up with reality and turned towards comics. By designing cities for graphic novels, they rebelled against the mainstream architectural practice.
The architectural theory of Archigram mainly manifested itself in the works of two initiatives in Florence, the Archizoom Associati and the Superstudio. The two radical architectural groups were established in 1966.

Archizoom, ”Wind City” project, 1969

Verner Panton, Room installation for Bayer at the Visiona II exhibition in Cologne, 1970 (Fantasy Landscape). The Danish designer created futuristic room installations for Bayer for the Visiona exhibitions in 1968 and 1970, using pure block colours.
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